Soft mountains is a contemporary jewellery brand founded by Ziwei Longhong whose background is Nuosu (one of the Chinese ethnic minorities). By directly partnering with indigenous skilled artisans, the brand seeks to create new opportunities and encourage the sustainable trades to support and uplift the

livelihoods of Chinese ethnic minorities living in mountains.

Contact

press@softmountains.com
sales@softmountains.com
clients@softmountains.com